Top SEO Myths You Need to Know and Why They are False

If you are new to SEO marketing you may have heard some things that make your head scratch.  Using SEO Auckland marketing services offers great advantages for your business and online presence. But, some people lose out on the benefits because of myths holding them back. It is true that such strategies help boost online traffic.  If you have yet to try SEO marketing solutions, you and your website could be losing out.  To prove the effectiveness of the strategy here are several SEO myths debunked.

Myth: It costs a lot of money.

Fact: It is affordable with different options available based on your website needs. When working with an established professional company it is an investment.  The SEO provider will develop a plan based on learning about your industry, doing research with competitors, building links, using specified keyword terms to create the most traffic, and monitor results.  These are actions that require patience and time. It may be worth more than Adwords by comparison.

Myth: Pay-Per-Clicks (PPC) is faster and offers better results.

Fact: This option does offer results quickly but it may not be as efficient as SEO marketing.  SEO helps establish a reputable presence online and builds over time. PPC requires buying into it more often. The amount paid for PPC tends to increase. Some may not even click on the ad or consider clicking something more organic. SEO gives more detailed results without additional cost.

Myth: People don’t get results from it.

Fact: This is false.  Some think SEO doesn’t work, but there are different SEO marketing strategies to consider. You are sure to find the right solution for your website.  Paid ad listings are not getting high results for some since many people ignore them.  Using SEO has helped many B2B markets with more generated leads.

Myth: My business is fine without SEO because of traditional options.

Fact: You could gain more business by having a website, even if you get a small amount of traffic.  Some businesses claim to do business without a website.  This means your competitor could be getting your customers.  People use the internet daily and conduct searches all the time.  Who’s to say you couldn’t get a few new visitors? Get a basic website and look into SEO Auckland services that fit your budget.

Myth: It is hard to use because of search engine changes.

Fact: When considering a search engine like Google, it is true they change algorithms during the year. But, many of these changes are not noticeable.  A qualified SEO service will help stay on top of changes that are noticeable through unique guidelines.  Keep in mind, your search engine rankings are not affected when algorithms change.